It was such a pleasure organising the launch for the 'Your Truck Your Gym', a FleetWatch initiative. This campaign is very close to my heart as I have been on the campaign from the very start. Hashtag Events got involved at the end to bring together this live and thrilling launch. It was a privilege to have Brian Baloyi on as the ambassador for this campaign and work besides Patrick O'Leary, a industry legend.
"A healthy truck driver is a safer truck driver and it is with this in mind that FleetWatch truck magazine - in collaboration with a number of industry partners – recently launched a ‘World First’ exercise programme for truck drivers which will enable drivers to get fit by using their trucks as their gyms. Called Your Truck Your Gym, it has been endorsed by The Road Safety Foundation South Africa."
Hashtag Events was thrilled to assist with the catering, programme, furniture, sound and video, photographer, entertainment, MC, branding and on the day management.